Having been commissioned on the Super Powers campaign last year for Npower, Soho Pixels began the second phase, #familysuperpowers, with another fun commercial, teaming up again with Peter Andre.
Npower were very clear on what they needed from the video: it needs to be fun, have a flowing narrative and continue the Super Power theme from the last commercial we filmed. Well, time to unleash the creatives; let’s get to work.
The shoot itself took a day, with post-production another four days of CGI, editing, music composition, sound design and colour grading added so that delivery to Npower was on time and within the week for their marketing team to begin distributing the asset as part of the #familysuperpowers campaign.
